White Paper

Encouraging Attendee Interaction to Build a Stronger Community at Events

Whitepaper for associations and event organisers on encouraging attendee interaction and building stronger event communities, featuring practical frameworks, checklists and case studies from Laracon AU and Volunteering WA.

Encouraging Attendee Interaction to Build a Stronger Community at Events

Encouraging Attendee Interaction to Build a Stronger Community at Events is a practical whitepaper for associations, conference organisers and community-led events who want their gatherings to feel less like content marathons and more like true community moments.

Drawing on real results from events like Laracon AU and Volunteering WA, it shows how to move beyond passive agendas and deliberately design interaction between attendees, sponsors, speakers and organisers. You’ll learn why people still hesitate to connect (even when they want to), how to reduce the “friction” that keeps them on their phones, and how to use gamification and simple tech tools to make connection feel easy, natural and fun.

The whitepaper also outlines a step-by-step checklist you can apply to your next event, plus concrete examples of how SixSides’ Tag You’re It game and interaction tools have driven thousands of new connections, photos, questions and pieces of user-generated content – all without adding extra admin for event teams.

What you'll learn

  • How deliberate interaction design and gamification turn events into community engines
  • Why people don't connect (even when they want to)
  • From one-off events to ongoing community

This white paper is part of a webinar series

Watch the companion webinar.